profiling

noun

pro·​fil·​ing ˈprō-ˌfī-liŋ How to pronounce profiling (audio)
: the act or process of extrapolating information about a person based on known traits or tendencies
consumer profiling
specifically : the act of suspecting or targeting a person on the basis of observed characteristics or behavior
racial profiling

Examples of profiling in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
To her, this consumer profiling is one of the more concerning aspects of these online gambling products. Allison Parshall, Scientific American, 23 Jan. 2025 Incorporate progressive profiling to build detailed customer profiles gradually. Pratik Bhadra, Forbes, 13 Jan. 2025 While supporters argue the bill will enhance safety, critics, including the ACLU, express concerns about potential threats to civil liberties and increased racial profiling. Fernando Cervantes Jr., USA TODAY, 8 Jan. 2025 The encounter, caught on video, sparked outrage over racial profiling, led to a discrimination lawsuit, and an apology from the company's former CEO Kevin Johnson among other actions. Natalie Neysa Alund, USA TODAY, 14 Jan. 2025 See all Example Sentences for profiling 

Word History

First Known Use

1980, in the meaning defined above

Time Traveler
The first known use of profiling was in 1980

Dictionary Entries Near profiling

Cite this Entry

“Profiling.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/profiling. Accessed 2 Feb. 2025.

Legal Definition

profiling

noun
pro·​fil·​ing
: the practice of singling out persons for law enforcement procedures on the basis of predetermined characteristics
specifically : the discriminatory practice of profiling based on race or ethnicity
racial profiling

More from Merriam-Webster on profiling

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!