private label
noun
: a label associated with a specific chain store
also
: a brand or product having a private label
—usually hyphenated when used attributively
private-label clothes
Examples of private label in a Sentence
Recent Examples on the Web
After Joann Fabrics closed, Michaels acquired the private label brands of Joann.
—
Kathy Barnes, Better Homes & Gardens, 26 July 2025
The athleisure label also asserted that Costco is known to use manufacturers of popular brands’ products for its own Kirkland private label.
—Kate Nishimura, Sourcing Journal, 1 July 2025
Liberty Tabletop, in addition to selling to the US government (particularly military bases) has built a direct-to-consumer business to keep prices down for customers and also has a private label business, which has received an increase in interest since the tariffs were implemented.
—Alicia Wallace, CNN Money, 12 May 2025
According to the Private Label Manufacturers Association, private label sales rose by nearly 4% last year to a record $271 billion.
—Greg Petro, Forbes.com, 14 July 2025
See All Example Sentences for private label
Examples are automatically compiled from online sources to
show current usage.
Read More
Opinions expressed in the examples do not represent those of Merriam-Webster or its editors.
Send us feedback.
Kathy Barnes, Better Homes & Gardens, 26 July 2025
The athleisure label also asserted that Costco is known to use manufacturers of popular brands’ products for its own Kirkland private label.
—Kate Nishimura, Sourcing Journal, 1 July 2025
Liberty Tabletop, in addition to selling to the US government (particularly military bases) has built a direct-to-consumer business to keep prices down for customers and also has a private label business, which has received an increase in interest since the tariffs were implemented.
—Alicia Wallace, CNN Money, 12 May 2025
According to the Private Label Manufacturers Association, private label sales rose by nearly 4% last year to a record $271 billion.
—Greg Petro, Forbes.com, 14 July 2025
See All Example Sentences for private label
Cite this Entry
“Private label.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/private%20label. Accessed 29 Jul. 2025.
Copy CitationLove words? Need even more definitions?
Merriam-Webster unabridged
Share