merchandising

noun

mer·​chan·​dis·​ing ˈmər-chən-ˌdī-ziŋ How to pronounce merchandising (audio)
variants or less commonly merchandizing
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recording albums is one thing, but finalizing merchandising deals is where Kiss truly shined. Jordan Hoffman, EW.com, 7 June 2025 If inventory is insufficient, the system can flag the risk immediately, allowing demand planners and merchandising to make proactive adjustments, either modifying the campaign or accelerating procurement timelines. Forbes.com, 2 June 2025 The property has proven to be a merchandising powerhouse, spawning everything from video games to collectibles. Naman Ramachandran, Variety, 27 May 2025 The retailer is hiring for several roles in San Diego, including part-time retail sales ($17 an hour) and visual merchandising ($17 to $18 an hour). Roxana Popescu, San Diego Union-Tribune, 22 May 2025 See All Example Sentences for merchandising

Word History

First Known Use

1917, in the meaning defined above

Time Traveler
The first known use of merchandising was in 1917

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Cite this Entry

“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 11 Jun. 2025.

More from Merriam-Webster on merchandising

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