halo effect

noun

: generalization from the perception of one outstanding personality trait to an overly favorable evaluation of the whole personality

Examples of halo effect in a Sentence

Recent Examples on the Web
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According to a forecast by Adobe Analytics, online spending is expected to increase 28.4% year-over-year to $23.8 billion across all U.S. retailers during Amazon's Prime Day period, suggesting a halo effect for the industry and another robust event for Amazon. Paulina Likos, CNBC, 8 July 2025 This is especially true for companies led by ex-corporate leaders who are used to big-brand halo effects and enterprise-sized budgets. Henry McIntosh, Forbes.com, 27 June 2025 The halo effect—our tendency to let one strong trait (like confidence) blind us to others (like arrogance)—is alive and well. Jason Walker Psyd, Forbes.com, 8 July 2025 If the program is well-known and/or highly regarded, your brand gets a halo effect from the strong brand of the program. Caroline Ceniza-Levine, Forbes.com, 25 June 2025 See All Example Sentences for halo effect

Word History

First Known Use

circa 1928, in the meaning defined above

Time Traveler
The first known use of halo effect was circa 1928

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Cite this Entry

“Halo effect.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/halo%20effect. Accessed 29 Jul. 2025.

Medical Definition

halo effect

noun
: generalization from the perception of one outstanding personality trait to an overly favorable evaluation of the whole personality
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