direct marketing

noun

: marketing by means of direct communication with consumers (as through catalogs and telemarketing)

Examples of direct marketing in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
That index would indicate which long-haul market the government should direct marketing dollars toward to help reduce emission impacts. Lea Lane, Forbes.com, 30 May 2025 The big picture: Embedding directly with banks gives Palla immediate access to millions of potential users without needing expensive direct marketing campaigns, unlike competitors such as Wise and Remitly. Ryan Lawler, Axios, 28 May 2025 Auto components; automobiles; distributors; diversified consumer services; hotels, restaurants & leisure; household durables; internet & direct marketing retail; leisure products; multiline retail; specialty retail; textiles, apparel & luxury goods. Paulina Likos, CNBC, 18 Feb. 2025 And since 1995, the European Union and its member countries have allowed individuals to object to using their information for direct marketing purposes. Corey G. Johnson, ProPublica, 5 Feb. 2025 See All Example Sentences for direct marketing

Word History

First Known Use

1961, in the meaning defined above

Time Traveler
The first known use of direct marketing was in 1961

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Cite this Entry

“Direct marketing.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/direct%20marketing. Accessed 10 Jun. 2025.

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