deepfake

noun

deep·​fake ˈdēp-ˌfāk How to pronounce deepfake (audio)
plural deepfakes
: an image or recording that has been convincingly altered and manipulated to misrepresent someone as doing or saying something that was not actually done or said
Two artists and an advertising company created a deepfake of Facebook founder Mark Zuckerberg saying things he never said, and uploaded it to Instagram.Samantha Cole
No law regulates deepfakes, though some legal and technical experts have recommended adapting current laws covering libel, defamation, identity fraud or impersonating a government official. But concerns of overregulation abound: The dividing line between a parody protected by the First Amendment and deepfake political propaganda may not always be clear-cut.Drew Harwell
With Mueller warning of future election meddling, [Representative Adam] Schiff said that one of his biggest concerns for future campaigns was the development of deepfake technology—the ability to manipulate videos or audio to change what a person appears to have said. 'How do we prepare against the late distribution of a fraudulent video?' Schiff said.Elias Groll and Amy Mackinnon

Did you know?

The old maxim "things aren’t always as they seem" seems more true than ever in the age of deepfakes. A deepfake is an image, or a video or audio recording, that has been edited using an algorithm to replace the person in the original with someone else (especially a public figure) in a way that makes it look authentic. The fake in deepfake is transparent: deepfakes are not real. The deep is less self-explanatory: this half of the term is specifically influenced by deep learning—that is, machine learning using artificial neural networks with multiple layers of algorithms.

Examples of deepfake in a Sentence

Recent Examples on the Web
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Artists such as Rihanna and Paul McCartney have spoken up about the technology’s capacity to create potentially harmful deepfakes and infringe on other musicians’ creative rights, while others have used it as a tool to aid in the creation or restoration of music. Hannah Dailey, Billboard, 16 July 2025 New Hampshire law even goes a step further to prohibit deepfakes of any kind that cause reputational harm, including deepfakes of political candidates. Angela Eichhorst, Hartford Courant, 15 July 2025 Groups such as performers guild SAG-AFTRA are pushing for more state and federal protections against deepfakes. Los Angeles Times, 8 July 2025 Voice changers, stand-ins, and deepfakes have all been used to slip through screenings. Michael Barnhart, Fortune, 3 July 2025 See All Example Sentences for deepfake

Word History

First Known Use

2018, in the meaning defined above

Time Traveler
The first known use of deepfake was in 2018

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Cite this Entry

“Deepfake.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/deepfake. Accessed 30 Jul. 2025.

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