co-branded; co-branding; co-brands

transitive verb

: to market or issue (something, such as a credit card) in conjunction with another company so that the product bears the name of both

Examples of co-brand in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Here’s a look inside one of Revolve’s exclusive influencer activations, along with the boutique co-branded with Vivrelle in Bridgehampton. Amanda Lauren, Forbes.com, 25 July 2025 Two styles were previewed in black and tan, each with metallic gold eyelets and tongue co-brand in white. Riley Jones, Footwear News, 5 July 2025 However, preppy and uniform-like, this section of the show recalled 1970s Parisian glamour, complete with a revival of the Charles Jourdan shoe brand co-branded with Willy Chavarria. Roxanne Robinson, Forbes.com, 29 June 2025 The company currently co-brands luggage pieces with the New York Yankees and Dallas Cowboys. David Moin, Footwear News, 25 June 2025 Separately, Meta has had success selling non-AR smart glasses co-branded with Ray-Ban. Bloomberg, Mercury News, 21 May 2025 Since 2016, Ashley has driven material acceleration in co-brand business development for Mastercard. Ashley McGrail, Forbes.com, 8 Apr. 2025 Between the lines: The Cavaliers are currently constructing a training facility co-branded with Cleveland Clinic on the Cuyahoga riverfront. Sam Allard, Axios, 18 Feb. 2025 The Zadig & Voltaire founder is co-branding an existing boutique to combine his cornerstone contemporary brand and his luxury cashmere label Pellat-Finet. Rhonda Richford, WWD, 25 Nov. 2024

Word History

First Known Use

1982, in the meaning defined above

Time Traveler
The first known use of co-brand was in 1982

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Cite this Entry

“Co-brand.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/co-brand. Accessed 29 Jul. 2025.

Last Updated: - Updated example sentences
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